Driving Social ROI with an Integrated Marketing Approach – Webinar Recap

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By now you’re already using social media as part of your marketing efforts. The question is where do you go from here? Can you get more from social media? How do you make it measureable? How do you use social media to drive real revenue for your business? Last week, we had the pleasure of hosting a webinar with two of the industries most knowledgable experts on the subject of driving social ROI – Jason Miller, Senior Manager of Content Marketing … continue reading »

How to Use SEO to Build a Social Presence – Tips for SMBs from SEO Expert Matt Siltala

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October 3, 2013
Category:  
Community, Engagement, How To, SEO, Webinar

There is no doubt that a successful online marketing campaign today includes a ton of social media. Yet, having the knowledge to build a strong online following still eludes many marketers as each platform is unique, yet still equally important. As a new company, getting a successful social profile off the ground can be a major headache, and attempting to garner fans on multiple networks can seem like an insurmountable task. We’ve offered some tips on this in the past, but … continue reading »

[Webinar Recap] Redefining Marketing through Authentic Connections

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September 11, 2013
Category:  
Customers, Engagement, Marketing, Webinar

Today, Raj Kadam, Viralheat’s CEO, and Amy Reams, Head of Partnerships at Gigya, joined to present a webinar on redefining marketing by developing authentic connections with your users/customers and prospects.  In case you missed it, here are the top six key takeaways: Insight #1: We’re seeing a big shift in marketing from one-way marketing to the development of a two-way dialog.  This shift has occurred because of the new channels that have emerged on web and social that allow consumers and … continue reading »

Using Social Media for Your Successful Webinar

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July 3, 2013
Category:  
Social Media, Technology, Webinar

Webinars, or online seminars, have become a very popular way for businesses to convey information to an audience that is geographically dispersed. Creating a successful webinar requires valuable content, an engaging speaker, the right technology and most importantly, an audience. It’s like the saying, “If a tree falls in a forest and no one is around to hear it, does it make a sound?” If no one watches a webinar, does it exist? Valuable content: What are you offering to … continue reading »

Join us for a Viralheat demo!

August 4, 2011
Category:  
Webinar

New to Viralheat? Need a refresher course on Viralheat’s tools and features? Good news: we have a Webinar for you! Every  Thursday at 10:00 AM PT/1:00 PM ET, we host an online demo walking you through the basics of the platform. In this quick overview, you’ll learn how to set up profiles, monitor relevant conversations, analyze conversations to show the impact of your social media marketing efforts and PR initiatives, harvest sales leads from social conversations (via our Human Intent … continue reading »