The Top 4 WordPress Plugins You Should Use


December 16, 2013
Blogging, Guest Authors, Social Media, Technology

Lately, WordPress has become extremely popular social network. For beginners, it is a blogging tool but it can also has the capabilities to be used for creating websites due to its detailed content-management system. WordPress provides a template system where websites and blogs can be easily created. Its other features are based on MySQL and PHP and are very convenient for programmers, web designers and other people who have a deeper knowledge in this field. Currently, about 19% of the … continue reading »

Google Hummingbird: 6 Tips to Keep Your Ranking


The Google Hummingbird update happened just over a month ago, implemented without much notice and announced just weeks before. While the former algorithm, Panda, penalized websites that were stuffed with keywords, this time content is the focus. The update is intended to help searchers understand the websites language and focus on what problems they are trying to solve. Hummingbird is essentially a reprogramming of the search engine to determine meanings of phrases and words, and their context. It’s intended to … continue reading »

5 Steps to Take When Your Site Has Been Compromised

Website Hacking

August 21, 2013
How To, Social Media, Technology, Uncategorized

Online hacking – it can happen to anyone.  Even Mark Zuckerberg.  Even some of the most established and tech savvy companies.  Online hackers know no limits and are often fueled by the challenge of hacking into a high security system, platform, or account.  And all too often, especially in today’s social age, you don’t realize that your site has been compromised until the flood of complaints, concerns, and backlash floods your social media timelines and fills your customer support emails. … continue reading »

Using Social Media for Your Successful Webinar


July 3, 2013
Social Media, Technology, Webinar

Webinars, or online seminars, have become a very popular way for businesses to convey information to an audience that is geographically dispersed. Creating a successful webinar requires valuable content, an engaging speaker, the right technology and most importantly, an audience. It’s like the saying, “If a tree falls in a forest and no one is around to hear it, does it make a sound?” If no one watches a webinar, does it exist? Valuable content: What are you offering to … continue reading »

Viralheat Comes to Mobile


May 15, 2013
Technology, Viralheat Announcements

Today we are excited to announce our new mobile app.  We wanted bring the same great Viralheat experience to mobile; making it even easier to stay on top of you social media presence on the go. The app enables users to manage multiple Twitter, Facebook, and LinkedIn accounts from users’ smartphones. Users can engage with their various social media accounts directly from their iPhone. With a simple swipe of the screen, Viralheat users can reply, retweet, favorite, comment, like, share, … continue reading »

What to Consider Before Making a Funny Marketing Video


April 11, 2013
Marketing, Technology

“Humor in advertising is like a gun in the hands of a child. You have to know how to use it. Otherwise, it can blow up on you.” (Miller, 1992) I’m willing to admit a weakness: I am usually ready to forgive and look past almost any shortcomings or personality flaws if someone has just one characteristic—they have to be able to make me laugh. For me—and for a lot of people—a good sense of humor holds a lot of … continue reading »

Five Online Marketing Lessons I Learned the Hard Way


January 28, 2013
Marketing, Social Media, Technology

Today we have Jayson DeMers sharing his experience on online marketing lessons he’s learned the hard way.   Over the years, I’ve made my fair share of mistakes in online marketing. The following are five of the most important lessons I’ve learned as a result; my goal is to help you steer clear of these mistakes, and benefit from the lessons I learned the hard way 1.     Build Your Website on WordPress I began my online marketing career working for … continue reading »

How Important is Hosting For Your Marketing Campaigns?


January 25, 2013
Marketing, Technology

At first glance, you may not think that your choice of hosting provider has much to do with your internet marketing campaigns. However, the right hosting can actually support your efforts, cut costs, and help make your marketing drive easier to manage as it grows. Let’s look at four useful tools or features you should look for in your hosting provider. 1. Adequate Server Resources When running intensive marketing campaigns, you will naturally see the traffic to your site increase … continue reading »

Google Authorship Helps Boost CTR, Plus Other Hidden Benefits


January 17, 2013
Google+, Marketing, Technology

As Andreas Voniatis pointed out in a recent blog post here on Viral Heat, optimizing your click through rate (CTR) is a major concern when engaging in a search campaign. He also noted that Google’s Rich Snippets can help boost CTR 30%. A key, but otherwise underdeveloped reference, is how Google’s Authorship is a part of Google’s rich snippet’s tool. While this is true, Authorship is a lot more than meets the eye. It may not look like much, especially … continue reading »

Gangnam Style Hits One Billion Views


December 21, 2012
Current Events, Social Media, Technology

Psy, the Korean singer/rapper, has hit a major milestone in not only his digital efforts, but in the efforts of his entire career. Ladies and gentlemen, children of all ages, Park Jae-sang, otherwise known as Psy has hit ONE. BILLION. VIEWS on Youtube! On the same day that the world was supposed to end, nonetheless. The Numbers Behind 1 Billion Served To clarify, that’s over 8,000 people watching it every minute for an entire year! This is a marvelous feat, regardless … continue reading »