Identifying Sales Leads Through Social Media


September 12, 2012
How To, Social CRM, Social Media

We hear everyday how significantly social media has changed the landscape of marketing and communication. It has allowed people to connect with brands and celebrities they typically wouldn’t have connected with, it has provided small businesses and large brands an affordable marketing avenue, and it has certainly brought to light the importance of knowing your community and what content resonates with them. All these advances that have transpired since the inception of social media and have added a social aspect … continue reading »

Viralheat Adds Link Shortening, Rich Media Integration and Publishing History

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July 30, 2012
Social CRM, Viralheat Announcements

You may have heard, there have recently been some big changes made to Viralheat – features have been added, a new free plan announced, and the introduction of LinkedIn integration. With the already robust line-up, Viralheat has also expanded the publishing feature to help you better manage your social media accounts. What you may not know is what each of the additions are and how you can use them to your benefit. In this post, you will get an overview … continue reading »

Crime & Coffee… The Real Keywords Behind Black Friday

November 28, 2011
Current Events, Marketing, People, Social CRM, Social Media

I don’t shop on Black Friday, but I do watch others try to shop on Black Friday because it’s better than football. It’s the modern equivalent of a gladiator battle, each lone shopper fighting for survival and the ultimate prize – reduced price consumer goods. This year proved to be no disappointment, with pepper spray, shootings, fights and grandpa beat-downs on the list of fine holiday fun in malls across America.To monitor the mayhem, I had my colleagues at Viralheat set … continue reading »