What Will Social Media Be Like in Year 2015?

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Social media is no stranger to change. The web-phenomenon is constantly evolving and we see new trends, attitudes, platforms, and technologies affecting it everyday. As someone who has held several roles in digital marketing including: community management, SEO, and content marketing. I have never been more excited to see the spectrum of possibilities that social networks can take our industry. Below are some of the trends I hope to see happen in the near future. Multiple Hyper-Connected Clusters Become the Norm  … continue reading »

The Top 4 WordPress Plugins You Should Use

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December 16, 2013
Category:  
Blogging, Guest Authors, Social Media, Technology

Lately, WordPress has become extremely popular social network. For beginners, it is a blogging tool but it can also has the capabilities to be used for creating websites due to its detailed content-management system. WordPress provides a template system where websites and blogs can be easily created. Its other features are based on MySQL and PHP and are very convenient for programmers, web designers and other people who have a deeper knowledge in this field. Currently, about 19% of the … continue reading »

5 Crucial Tactics for Marketing a Start-up with Minimal Budget

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The majority of new businesses fail within the first two years – fact. There are a variety of reasons why this happens, but one of the biggest is the constant tug-o-war between cash flow and marketing.  Marketing is notoriously expensive and when your business is a start-up, you might not have the funds to drive your marketing effort forward. Fortunately, there are marketing tactics that won’t get you into financial trouble. Here are some marketing efforts that wont break the … continue reading »

10 Smart Ways to Increase Online Sales through Social Media

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It’s the holiday season, and smart retailers aren’t just advertising their Black Friday and Cyber Monday sales on television. They are also coming up with social media strategies to increase online sales throughout the remainder of the year. Social is bigger than ever, and you’re guaranteed to reach thousands, if not millions, of people with a few well-placed posts. It’s also a lot cheaper to run a social media promotion than it is to invest in offline media. Even a … continue reading »

7 Shortcuts for Getting Website Traffic in Record Time

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November 3, 2013
Category:  
Guest Authors, How To, Marketing, Social Media

There is a problem that all site owners, webmasters, and bloggers usually experience when they first get started – that problem is getting website traffic, and most importantly relevant website traffic, to their site. I had this problem when I first started blogging, and countless others have as well so you’re not alone. In this post I’m going to show you a number of straight forward shortcuts that I use to generate hundreds of thousands of visits to websites that … continue reading »

How to be an awesome social media manager

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There’s a common misconception when it comes to the role of social media manager and that is that everyone thinks it’s an easy job. “You’re on Facebook and Twitter all day. What could be so hard about that?” For those of you that only use social media to catch up with friends, post the latest photo of your cat napping, or a daily Instagram feed of your lunch, it’s pretty simple to see why you would think that way. How … continue reading »

Google Hummingbird: 6 Tips to Keep Your Ranking

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The Google Hummingbird update happened just over a month ago, implemented without much notice and announced just weeks before. While the former algorithm, Panda, penalized websites that were stuffed with keywords, this time content is the focus. The update is intended to help searchers understand the websites language and focus on what problems they are trying to solve. Hummingbird is essentially a reprogramming of the search engine to determine meanings of phrases and words, and their context. It’s intended to … continue reading »

5 Tips to Make Your Social Media Content Go Viral

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September 13, 2013
Category:  
Guest Authors, How To, Social Media

To make your content go viral, you must make full use of the appropriate social networks. Why? Because social media has become one of the best ways to drive traffic on the web in the age where the power of sites like Facebook, Twitter, and YouTube can put you on the top of the social media landscape. It is vital to consider what content is highlighted on your social media sites. When using your social platforms, remember that content is … continue reading »

Insiders Guide to Podcasts, Google+ Hangouts, and Beyond

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July 11, 2013
Category:  
Google+, Guest Authors, Marketing

Podcasting offers the opportunity to bring in additional traffic to your site, showcase your ability to master speaking engagements and can also be beneficial when developing relationships with influential individuals. However, despite the historic success that a podcast can bring a brand, it also yields the limitation of being a strictly audio format. Remedying this is as simple as Google+ Hangouts. Hangouts are putting a new “face” on podcasting, offering a platform with all the traditional features of a podcast … continue reading »

5 Things You Need to Do to Make Your Blog Successful

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January 31, 2013
Category:  
Blogging, Guest Authors

You’ve decided to start a blog. You know what you want to write about, and you’ve set up WordPress. Maybe you’ve even written a few posts and promoted it on social media. Now you’re ready to watch the traffic start rolling in. But it isn’t. What can you do? Building a successful blog is a complicated process that requires a lot of careful planning and effort on your part. Not sure where to start? Here are 5 things you can … continue reading »