Vine: what’s not to love?

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January 29, 2013
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Social Media

I must admit, when Vine was first introduced, I wasn’t the biggest fan. I just didn’t see the point in a six second video. But then again, I hadn’t really taken the time to understand what Vine was and how it worked. I had merely seen the first few stories pop up in my timeline and had quickly dismissed it.

However, being the app junkie that I am with a slight tech fever, my curiosity was peaked. As I learned more about Vine, it all started to make sense. A six second video on Vine is the equivalent of 140 characters on Twitter. The brevity you’ve come to love and appreciate on Twitter can now be played out in loops on Vine. Perfect.

Getting started on Vine is simple however it’s only available for those with an iPhone or an iPod Touch. After downloading the app, the Vine app will login using your existing Twitter account history and walk you through your first Vine. This could be a great way to introduce the Vine community to a little something about you, what you’re currently doing, or where you are. First vine posts are tagged #myfirstpost and can be easily be searched for within the Vine app.

To record a Vine, you don’t just simply hit record for six seconds and hope for the best. Instead, you can stop and start up again which allows you to move some objects around, get to a different location, or change up the scene. For my first vine, I shot myself having lunch at my desk. I was an early adopter on the Thursday it was released and I was eager to try it out. I was able to pick up my lunch sandwich, record a frame, pick up something else and finally complete a six second video. I was actually amazed that I had two extra seconds left over for my Vine.

Since Vine is still brand new, there are still a few bugs. I’ve had problems shooting and uploading vines. Also Facebook has restricted access to finding your friends but if you’ve got a buddy on Vine, you can find them via Twitter or your address book for now. Vines can be published to Facebook and Twitter but only immediately after uploading. There is no way to go back and re-share a vine. If you’re concerned with privacy on Vine, you probably shouldn’t sign up just yet. There is no way to privately record a Vine. Once you’ve recorded one, it lives on the app and anywhere else you share it. I have also noticed that you can’t secure a username on Vine. Anyone could have your username which makes finding friends a bit difficult. I hope Vine resolves this issue soon.

If you’re looking for inspiration for your first Vine, sort through the various categories and look at Vines that have already been posted. As a brand, I can see a huge potential for Vine.

  • sneak peaks of new product launches
  • before/after haircut shots for a stylists
  • a quick walk through of a house for a real estate agent
  • quick and simple recipe tips
  • highlights at a major event
  • demos of a product or service

Are you on Vine? Let us know how you like it, how you’re using it, and what inspired your first post?

 

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